Tag: design process
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Baking is to Design Process as The Simpsons are to Research Observations
At work we’ve been out in the field researching with users. I’ve talked before about research before on here. Again it’s a topic in government and I can’t share details. But this time, from a design process perspective I’ve played the Second Chair role – take care of everything (finding the place, confirming anything with the…
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Design research: sorting your shoe walking from your talk talking
We’re currently doing field research for a pretty cool project and client – it’s government so I can’t share too much. But it’s government that potentially touches everyone and they effectively want that touch to be a gentle shoulder pat, not a punch (even though the current design represents more of a wave from the…
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Design for Life – reality TV for designers
I’ve always wondered about a reality-style show for designers. I pictured challenges of coming up with frameworks! and prototypes! and service concepts! in extreme periods of time! delivering new service experiences in airports! supermarkets! online! A combination of The Apprentice and Survivor. And now I’ve been watching exactly that with Design for Life with Phillipe…
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Indeed, ‘Design thinking isn’t enough’
I read this article in HBR: Why Design Thinking Won’t Save You by Peter Merholz and it stuck with me for two reasons: I kinda agree and respectfully disagree with elements. I completely agree that design thinking on it’s own is not enough. For the past year I have been working with a colleague with…
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Eight ways to kill an idea
Original work by Scott Campbell via: Fast Company
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UFTN – not a kiwi way of saying ‘often’
But it is a kiwi’s way of thinking about my function as a Designer: Understand – we observe, we question, we associate sometimes disparate elements Filter – we analyse <> synthesis and repeat, we interpret, we framework Translate – we describe in words, in visuals, in protoypes (make) Navigable – so that for the user…