Tag: public sector

  • What is a Service? What is service?

    Previously, I have described a service like this: A service is the seeking and receipt of a specific outcome of a customer across a range of interactions and touchpoints over time. It’s a bit dry and analytical, but it has always worked when I’ve applied/used it in public service or community service settings. During the…

  • Customer Experience Map – Redux

    At last I have updated the high-res version of my take on a customer experience map. Prompted by a request for a high-res copy (a proper high-res, mind) I decided to review and update the original customer experience map I posted in June 2010, based on my original how-to customer experience map. Much time and…

  • A state of service design (view from the top of the world)

    This top of the world! It’s been a busy month of many dialogues, conversations, presentations, seminal decisions, great client work, painful service design moments, great service design moments. That means this post has gone through some incarnations: From love letter To surprised yet slightly reserved observation To rant (strewn with swears galore…galore I tells ya!)…

  • If you build it they won’t necessarily come, but if you describe it enough they may want to check it out

    I’ve just completed a very successful week (5 separate sessions – 7 in total) of training people (designers, leads, account manager-level staff) on customer experience mapping and service blueprinting – as both technique and output. In order to do that though it required some schooling in services, service design, business analysis, change management, framework development.…

  • Design is not a natural process (unless you’re a designer)

    Even though I’m immersed everyday in service design capability, at times I wonder if the techniques and way of thinking are just what every professional does naturally (i.e. determines intent, explores ideas and options, generates concepts, tests assumptions, evolves, prototypes, defines, repeat etc). So it was with surprise, fascination and some content that I witnessed…